Our commitment to sustainability extends beyond perfecting your locks—we’re dedicated to making our planet a cleaner, safer, and more beautiful place to live. Discover how our sustainability initiatives are transforming not just your hair, but the world.
We believe in beauty without compromise. That’s why we’ve eliminated formaldehyde and other toxic chemicals from our products. This means no harmful substances washing back into our oceans, protecting sea life while keeping your hair fabulous.
COMMITMENT TO SUSTAINABILITY
Our commitment to sustainability starts with our packaging. All our products come in post-consumer recycled cartons, compactly designed to reduce landfill waste. While some plastic is unavoidable, we ensure it’s made from recycled materials and offer refillable options whenever possible.
AVOIDING METALIZED PACKAGING
Did you know that metalized packaging is a recycling nightmare? It’s non-biodegradable and releases toxins during manufacturing. We’ve ditched metalized packaging in favor of eco-friendly alternatives that are easier to recycle and come with a lower carbon footprint.
For your safety and that of our planet, we use 100% natural, eco-friendly colorants. Vegan, cruelty-free, and plant-based, our colorants ensure you get beautiful pigmentation without compromising on ethics.
We meticulously source our ingredients from reputable suppliers who share our commitment to ethical and sustainable practices. This ensures that we deliver the highest quality products while staying true to our values and our planet.
Here’s the deal – our extensions are ethically sourced from single donors, ensuring each bundle is 100% natural, virgin, and cuticle-intact. We don’t compromise on ethics or quality.
